Professional Services

Glenarm Castle Estate, County Antrim

Glenarm CastleService: Partnership to provide pods and business service solution
Supplier: Further.Space, 07761 747212, partners@further.space, www.further.space

Details: Further.Space partnered with Glenarm Estate in 2019 to complement its events, walled garden attraction and tea room by providing nine luxury glamping accommodation pods at zero up front cost. The four berth pods have been graded as 4 Star by Tourism NI. Each pod has its own fire pit with seating and there is a communal picnic area that provides stunning views across to Scotland.

Further.Space brings a unique business model to the glamping market, working with landowners to create micro-tourism partnerships. Pods are provided at zero cost so partners only need to invest in their site works. This gives them a significantly lower cost method to entry, with far lower financial risk profile. Full support with site layout, design, architectural services and the planning process is also provided.

Glenarm CastleOnce the site is open Further.Space manages the entire customer acquisition process including TV, radio, press and digital/social media advertising. It provides a booking system, payment processing and customer service. This means that all a landowner needs to do is focus on the customer experience once guests arrive on site.

As a partner you are connecting with a brand currently building a network of sites across Ireland and the United Kingdom. You benefit from a level of marketing spend and promotion that would be difficult to justify individually and you receive a dedicated partner relationship manager to support you. You also benefit from a growing base of existing loyal customers keen to experience more Further.Space glamping in new and unique locations.

Customer feedback: Adrian Morrow, estate manager, said: “The pods have been a fantastic accommodation solution on our estate, bringing steady trade throughout the year and opening up a self-contained and easy way to stay with us. The partnership with Further.Space has also supported us as we continue to diversify, even through challenging times, creating employment locally and bringing in more tourists to the area who are exploring and spending locally.”

 


Copper Beach Glamping, Staffordshire

Copper beachService: Build consultancy and marketing services
Supplier: Quality Unearthed, 01348 830922, letting@qualityunearthed.co.uk, www.qualityunearthed.co.uk

Details: With their children showing little interest in taking over the family farm, Steve and Tabitha were concerned by what the future held for their 86 acre estate. The physical toll of farming combined with the uncertainty of future support led them to explore their options for diversification. The tourism sector provided the logical solution. After hours of extensive research, they eventually settled on glamping, drawn by the emphasis on nature along with the comparatively low set-up costs.

Copper Beach Glamping is now a boutique glampsite consisting of three units of individual design. The site sits on part of an existing grazing field with planted native hedging and a sowed wildflower meadow.

Copper beachOnce their new venture neared completion, Steve and Tabitha spoke to Quality Unearthed, one of the UK’s few specialist glamping agencies. They were able to provide the support and platform to help their business hit the ground running. Utilising their extensive range of agency services, not to mention their expert guidance amidst a global pandemic, Steve and Tabitha were left to concentrate on what mattered to them – the experience of their guests – safe in the knowledge that their financial future was secured.

Customer feedback: Tabitha Cartmai said: “Polly from Quality Unearthed really supported us during the launch of Copper Beach Glamping and the company has been great at providing us with bookings and dealing with guest’s questions pre-arrival.

“We have learnt that the type of stay that we offer is very labour intensive. In the future, we would look at the possibility of adding to the guest experience with short courses, lambing visits and linking with other local businesses. We could not do this without Quality Unearthed managing the marketing and booking administration.”

 


PRODUCT SNAPSHOT

Friar Best Insurance Services

Friar Best Insurance Services01394 383868
enquiries@friarbest.co.uk
www.friarbest.co.uk

With everyone still living with the effects of the coronavirus pandemic, a positive outcome has been the evident boost to the glamping industry.

Friar Best Insurance Services, first established in 2003, specialises in arranging insurances for the socially and environmentally conscious sectors of life. Through its own equal passions, Friar Best has the knowledge and expertise to advise and arrange insurance covers for site owners and has an exclusive, bespoke and flexible insurance facility to meet the many unique and diverse risks presented.

“It is paramount for site owners to be able to speak to insurance professionals who understand the glamping industry,” says company director and chartered insurance broker, Julie Friar. “Arranging the right insurance helps to protect site owners’ longer-term business aims and objectives and, if the worst should happen, have claims dealt with expediently.”

About Open Air Business 1304 Articles
The voice of outdoor hospitality - in print and online. If you liked this article, subscribe to the printed magazine here. We produce industry e-news between issues - please sign up here