Upton Barn & Walled Garden, Devon
Supplier: Charlotte Winship Consulting, 07493 350303, email@example.com, www.charlottewinship.com
Service supplied: Marketing consultancy
Details: Upton Barn and Walled Garden is a well-established and award winning wedding venue in Mid-Devon. After struggling to find the perfect venue for their own wedding in 2013, Claire and Richard Down set about restoring an old kitchen garden into a stunning walled garden complete with lavender scented pathways and rose-lined walls. They also incorporated an oak-framed arbour which was licensed for outdoor wedding ceremonies.
Claire and Richard are both hands on in the running of their venue but as it has developed with the transformation of two barns into an indoor ceremony/reception space for up to 120 guests and a dining space with increased capacity for up to 156 guests, they recognised that they needed some more help and support with marketing. Charlotte Winship spent time working within their team, getting to know the business and understanding their audience. This helped her to compile and deliver a robust marketing strategy to help build brand awareness including online and print advertising, social media engagement and web development.
Specific projects included the launch of The Stable Barn, developing social media engagement, improving the website and online listings, producing editorial for online and print publications, creating a timely online virtual tour and working with the team to produce promotional events including an opening party for The Stable Barn and a wedding salon.
Feedback: The marketing activity and corresponding reactive sales led to a 100% increase in sales in just one year.
Diversification from Conception to Completion
Whether you are a landowner, farmer or country estate either operating an existing customer facing commercial enterprise or are yet to take that first step, sharing your land with guests and diversifying with Outdoor Living is the way forward.
Having worked within the rural sector for many years we understand and are experts in the arena. We recognise the need to build on your current successes and most importantly we understand what motivates consumers.
From conception to completion our dedicated team of creative designers and project managers all work collectively focusing on the detail and managing every aspect of your project – giving you time to concentrate on other parts of your business.
Outdoor Living was designed to captivate your customer audience and provide a service to both the local and the wider community. We’re very proud of this industry, and very proud to be in it!