Cradlepoint, a leader in cloud-delivered 4G and 5G wireless networks, has revealed research that shows a third of workers would consider using holiday destinations as ‘work from anywhere hubs’ this summer as Covid-19 has changed the world of flexible working. This rose to nearly half of Gen Z and millennial respondents.
2,000 UK adults were surveyed, with the results revealing that 43 per cent are planning to book or have already booked a staycation this year, spending £729 on average on their domestic breaks, and adding £16.6bn to the economy.
Over 42 per cent said they are planning to go to holiday parks, caravan or glamping sites this year, with 27 per cent saying they will be using their holiday to binge boxsets, work or game. Gen Z and millennials admitted that they would be lost without the internet whilst on holiday this summer (64 per cent and 58 per cent respectively), with the expectations and demands for ubiquitous connectivity ever-increasing.
James Bristow, SVP EMEA Cradlepoint, said: “The demand for UK holidays in a summer like no other is perhaps unsurprising, and holiday firms need to ensure they’re pulling out all the stops so their guests have a great experience from check-in to check-out. Internet connectivity is a big part of this. Our research shows there is a clear demand for enhanced connectivity at holiday spots around the UK.
“Pivoting from a guest house or caravan park to a fully connected ‘work from anywhere hub’ as employers change their office policies won’t happen overnight, so leisure firms will need to react fast if they’re to benefit from the influx of bookings this summer and beyond.”