AGF Launch Green Supplier Kitemark

AGF LogoGreener Supplier’ Kitemark to provide suppliers with independent and trusted verification and recognition of their sustainability actions.

By gaining AGF certification, they will be able to demonstrate independently verified green credentials to customers. The new certification will help events, festivals and tours identify verified green suppliers more easily, reducing the time and overhead of having to undertake their own internal assessments. For suppliers with the Kitemark, it will reduce the effort required to demonstrate their green credentials to prospective customers.

To attain the Kitemark suppliers will demonstrate a commitment to supporting biodiversity, and reducing their organisation’s emissions and waste across their operations, purchases and investment. The supplier assessment will consider the organisation’s approach to applicable key elements of environmental sustainability including energy, food and beverage, transport, waste management, water, plastics and packaging, social responsibility, as well as its policy and strategies for dealing with hazardous materials and reductions in CO2 emissions.

Mark Ward, production director at Proper Productions (BST Hyde Park and All Points East), said: “I’ve had so many conversations over so many years with major touring artists around ‘why isn’t there something like a Kite Mark so we can see who is really good at doing this stuff?’ For the industry to have that certification now from AGF – a known, trusted and proven source – is a huge positive. In many ways it’s a game changer.”

Organisations who wish to apply for the Kitemark can do so by visiting

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