The team behind the internationally acclaimed Greener Festival Award has launched the Greener Event Award, as part of an expansion of services to the broader events industry, conferences, venues and sport. The first of its kind, the award involves independent site assessment, verification and certification of environmental actions at events and venues. Participants in the award receive tailored recommendations to make improvements year on year.
Since 2007, A Greener Festival has assessed over 400 festivals across five continents. Assessments are carried out by a team of 65 assessors from environmental and event management backgrounds, and this wealth of experience is now being brought to the wider events industry to help reduce environmental impact and improve sustainability in the live sector.
“There are very tangible opportunities for events and venues to save resources and money through actions that benefit the environment,” says Claire O’Neill, co founder of A Greener Festival. “There has been an overwhelming response from events that want to act on these opportunities and share best practice. That is where we can help.”
The expansion of the award has received a welcoming reception from event organisers, with 10 already signed up for assessment including Confex and Event Production Show (UK), Doolin Festival (IE), Wildscreen (UK), the Moscow Flower Show (RS), Festival and Outdoor Events Show (UK), Eurosonic Noordeslag (NL) and the Showman’s Show (UK).
Johnny Lance, of Lance Show and Publications, explained that, “As the organiser of the Showman’s Show we are delighted to be participating in the new Greener Event Award. It is an excellent opportunity to recognise and build on our existing sustainability policies. We are always looking at ways to improve on the environmental impact of our event, as well as to find some potential cost savings along the way”.
The Greener Event Award assessment is open to all kinds of events. For more information visit www.agreenerfestival.com/award